When Consonant opened its first store in Toronto seven years ago, it did so on a shoestring budget, says William Baker, president and founder of Consonant Skincare. Leur efficacité est éprouvée! BB: Almost every day a customer tells me how our products changed their life, because like me, many of our customers who have suffered with skin issues for years have discovered their best skin after switching to Consonant Skincare. Where do you focus your resources? New week, new razor.”, RELATED READ: The Potent Power of a White Smile. Consonant skincare est notre ligne de cosméceutiques. BB: I have learned that every cliché you’ve ever heard about starting a small business is true. In Canada Consonant Skincare is widely available at both online and offline retailers, including our own consonant.com website and our own bricks and mortar stores in Toronto. Required fields are marked *. Learn about Skin + … For many, it can be an emotional experience when problems you’ve been fighting for years are finally behind you. Kristina Breckon, Consonant Skincare's VP of Marketing & Operations, talks about her personal employment journey, how it helped her become effective within Consonant, and shares what contributes to its longevity in the skincare industry. A lot of our customers with normal and combination skin love it too.”. So we will only achieve our vision if we offer products that are more than just 100% natural, because natural only gets you so far. We make clinically proven, award winning natural skin care products and pair them with wellness tips to help you discover your best skin. E7: What is your #1 piece of advice to keep in mind when starting your own business? Consonant Skincare ’s all-natural, made-in-Canada products are available now online at Sephora.ca . I start with a fresh blade every Monday. When it opened its second store in the city’s downtown core, it took more of an influencer and outreach approach. Second, the number of competitors has exploded. © 2020, The Kit, a division of Toronto Star Newspapers Limited,One Yonge Street, 4th floor, Toronto, ON, M5E 1E6, 416-945-8700, Sign up to receive The Kit newsletter, which features exciting offers, promotions, and other information from The Kit, our affiliates and other friends. I did lots of research and was shocked to discover the conventional products I was buying to get relief from my problems were actually causing my problems. Bill Baker, founder of Consonant, created a skincare line that keeps true to his philosophy – “What goes on your body goes in your body” – with a focus on natural and organic products. Bio: After more than 20 years working on the client and agency sides of consumer products and services businesses (including Bristol-Myers, AT&T, CIBC, Molson and Microsoft), Bill Baker was no stranger to positioning and branding Fortune 500 companies and their brands. Shick Quattro Titanium Razor So this can make distribution a challenge, not just outside of Canada, but even within our own borders. It is about healthy nutrition and a healthy lifestyle. E7: In an age where more shopping is happening online, how does retail and your flagship locations still benefit your business and customers? 5. The greatest thing about Detox is that every once in a while, an ambassador (or sometimes even the founder!) 3. Then drug stores got into the game which was a good thing, because competition helps consumers. BB: Our vision is to bring natural skin care out of the health food store and bring it into the mainstream. Consonant Skin+Care | 301 abonnés sur LinkedIn. 18 personnes étaient ici. KMS California Hair Play Molding Paste Free Your Skin Care | Consonant Skin+Care is Canada's fastest-growing and most award-winning line of natural and organic skin care. -Bill Baker, Founder Consonant Skincare Try square breathing while lathering Hand washing tip: practice square breathing to help you scrub for the recommended 20-seconds and calm your mind and body E7: What have been some of the biggest lessons you’ve learned from running your business? Then I met the founder, Bill who is a super nice guy and I liked the brand even better. Facebook. BB: We like to say Consonant Skincare is for people with skin. Sections of this page. See more of Consonant Skincare on Facebook. And that’s why I love what I do; because, even during the toughest times of building the business, I remembered that our products actually make a meaningful difference in the lives of our customers. Consonant Organic Foaming Face Wash, $18. BB: For inspiration I go to two very different places: nature and design books. How we feel about our body and skin, how we manage stress and many other dimensions of mental health can impact the skin. Consonant Ultra Moisturizing Organic Face Cream for Dry Skin Join us for digital seminars, classes and other fun … It will help thin the product for easier application.”. In the spirit of natural beauty, we searched through Bill’s kit to see which skin-protecting staples he packs with him. BB: Since day one I have considered Consonant Skincare a global brand that originated in Canada. Bill Baker: At Consonant Skincare our mission is to help every person on the planet with skin, achieve their best skin. Notify me of follow-up comments by email. I do believe there is a fine line between persistence and pestering that you have to be careful not to cross. @welldotca congrats on the opening of your 1st bricks and mortar store! He swears they don’t call it “liquid gold” for nothing. body. It’s also very thick, so wet hands before adding a dollop. Skype December 12, 2016 Health & Beauty Leave a comment 342 Views December 12, 2016 Health & Beauty Leave a … About fifteen years ago a co-worker was making natural soap at home and bringing it to the office to sell. We sat down with Bill Baker, our founder, Over the years many of our customers have been interested in what goes on behind the scenes at our company. When it opened its second store in the city’s downtown core, it took more of an influencer and outreach approach. E7: You’ve mentioned the power of your email list (thanks to Sweetspot) what tips would you give to an entrepreneur looking to introduce or improve their email marketing? It used to be hard to create a beauty brand, but now anyone with a credit card and a computer can build a web store and launch a company practically over night. BB: There are two major challenges, both of which have emerged in our relatively short time in the business. There are never guarantees that any given marketing program or promotion is going to make the cash register ring, but if every program is structured to add names to your email list, that is a measurable (and meaningful) ROI. You've 100% seen Toronto-born hairstylist, Marc Anthony's, hair products on shelves at Shoppers Drug Mart. What goes on your body goes in your body® E7: Tell us about your new retail concept on Queen West? And we are doing this by taking natural skin care out of the heath food store and we are bringing it into the mainstream. Your personal information will be used to better tailor the offers, promotions and other communications and materials that we deliver. You may unsubscribe from promotional messages at any time. Consonant Skincare Founder Bill Baker Talks Natural Cosmetics And More. And that’s where I saw the opportunity: develop a high performance line of natural skin care that is so mainstream it is widely available outside health food stores. They contained ingredients that were harsh and irritating at best, and toxic and carcinogenic at worst. She is beyond incredible. Marc Anthony. In this case, more is better. Consonant Skincare. See our, Why Women Skip Meals to Save Up for Beauty Products, Proenza Schouler collab for MAC Cosmetics, Consonant Ultra Moisturizing Organic Face Cream for Dry Skin. Learn about Skin + Mind below. E7: Who are some of your mentors/role models? I’ve made a lot of sacrifices to get Consonant Skincare off the ground. Log In. Like the Proenza Schouler collab for MAC Cosmetics, this next product is a best-seller product for good reason. sign up! Occupation: Founder and CEO of Consonant Skincare Twitter: @ConsonantCEO. De plus nombre de leurs produits ont été primés. Consonant Skincare 1 set of S&T Body Wash, S&T Body Lotion, Come Clean Cleansing Cloths, DHE Mask, 10ml HydrExtreme, and HydrExtreme Sheet Mask. Teaming up with a cosmetics chemist and a high-school friend, Bill created Consonant Skincare in 2009. Consonant products are known by beauty editors for their immediate results and healthy formulations. BB: This isn’t always easy. What inspired you to start? But it helps me blow off steam and it keeps me sane. I reached for the natural bar, and without exaggeration, my skin issues went away over night. Consonant is a Canadian skincare line that carries everything from sunscreen, to serums and face masks. Since Bill just opened up his third brick and mortar Consonant Skincare location in Toronto, this time on West Queen West (just a hop, skip and a jump from Trinity Bellwoods), I couldn’t think of a better person to interview for our latest #FounderFiles feature. Some of our favourites? No man-made water feature is more spectacular than Niagara Falls, no manufactured space compares to the Rocky Mountains and no artificial lighting can match the beauty of a sunset or the drama of a full moon. We won’t even have any products for sale in the front part of the store. From New York to Toronto, Carly has previously worked at CosmoGirl!, Jill Stuart and Michael Kors. But we recognize great skin is about more than just great skin care. Founder Rose-Marie Swift's tale of discovering a high chemical load from exposure to cosmetics really struck a chord with me, and so I try to wear things with safe ingredients when I'm not testing. She is an old soul beyond her years and is doing some amazing things, it’s truly a treat to watch. Bill’s tip: “Shaving cream can eliminate friction for über sensitive skin. mind. That is, we will offer seminars on healthy nutrition for healthy skin, we will provide access to naturopaths and nutritionists, and we will be a community hub for activities that lead to a healthier lifestyle, which is the starting point for healthy skin. In fact, his Toronto-based skincare brand claims to offer 100 percent natural products which are also made in Canada. 39 min ; DEC 6, 2019; Lisa Young - The Common Good General Lisa Young - The Common Good General. But the number one lesson I have learned, is that persistence pays off. Oct 20, 2016 - Winner, Best Canadian Beauty Product from Chatelaine Magazine. That's why we partner with wellness leaders to bring you events to support your skin health through every dimension of wellness. Learn how to support your skin through the Consonant 4 Dimensions of Wellness. But in our new store, customers will have an experience. I've had mine for several years now, and it is one of my most-used skincare gadgets! 0 intéressé(e)s. Partagez cet évènement avec vos amis. Yes, it’s very hydrating, but not greasy at all. Carly Ostroff, Writer: This former PR girl turned fashion and beauty writer is keeping The Kit readers up-to-date on the season’s biggest trends. Bill’s Tip: “A little of this molding paste goes a long way, and lasts a long time. It can be challenging, it can be frustrating, and it will probably take a lot longer than you think. Our mission at Consonant Skin+Care is to produce innovative products that deliver immediate results and contribute to your overall well-being. “I like to say we’re skin care, not salad dressing,” says the line’s founder, Bill Baker. Schaf Skin Care for Men 01 Shave Email or Phone: Password: Forgot account? Kristina Breckon, Consonant Skincare's VP of Marketing & Operations, talks about her personal employment journey, how it helped her become effective within Consonant, and shares what contributes to its longevity in the skincare industry. 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